Grassroots activism refers to the bottom-up approach of individuals, communities, and small groups coming together to promote and implement sustainable practices and initiatives that address environmental, social, and economic challenges. These grassroots efforts play a crucial role in advancing sustainability goals at the local level and often contribute to broader global sustainability efforts.

This competence area is designed to equip citizens with the knowledge, skills, and attitudes to lead and engage in grassroots initiatives that promote sustainability in their communities. The competence area covers a wide range of topics, empowering individuals to drive positive change from the bottom-up and contribute to a more sustainable world.